Does my brand need a refresh?

How do you know when it’s time to refresh your company’s brand? A “brand refresh” is simply keeping the good elements of your brand while improving the not-so-good. Most established companies have equity built up and can be recognized by certain elements of their brand. Those are the parts to keep.

How to land a great internship

Getting your degree is only half the battle when it comes to building up an impressive resume and preparing yourself for a career. Bringing valuable work experience to the table at a job interview will give you a competitive edge over other candidates and the confidence to perform better in your new position. So just how do you land that first internship?

Fletcher CEO shares entrepreneurial journey with YEA students

Fletcher Marketing + PR CEO Kelly Fletcher shared her entrepreneurial journey with Knoxville’s inaugural class of the Young Entrepreneurs Academy, giving advice and talking about niche markets. At Fletcher Marketing + PR, we differentiate ourselves through our expertise in marketing to women, the world’s most powerful consumer.

Our top social media moments of 2015

Now that 2015 has come and gone, we’ve narrowed down our favorite social media moments of the year. We’ve included pivotal social media moments in America’s history, as well as hilarious memories that still make us #LOL.

Fletcher staff join PRSA, KAMA boards

Congratulations to Fletcher Team Members Chris Martin and Claudette Saryia for their recent board appointments with local chapters of the Public Relations Society of America and American Marketing Association, respectively.